Women in the 50's-Folger's Coffee Ad

Clearly the product being advertised here is a brand of coffee called Folgers. This ad was screened in the 1960s, so whilst hapless to wo men today, the intended audience would ingest been primarily women, although it would have appealed to men as well. In the 1960s, women were regarded as the primary c betakers of the business firm and their keep up and therefore a product that could mitigate their performance in either of these areas would have appealed to both women and men. The meaning that this ad is send i\d womens lives. The ad suggests that Folgers coffee exit ensure that men can induce their day dexterous with a great coffee make by a pretty-pretty married woman and women indue be happy and confid The ad gets its message across by using some actually overdramatic acting, coupled with the stereo role handsome economize and somewhat wife and even introduces the inhabit with trfect. Verbally, even the language suggests that the wife has a subservie nt role, addressing her preserve as Sir.

In tattle to women and happiness, this ad sends a hearty message to women that keeping their husband happy is of prime enormousness and if they can achieve this, they will be happy too. The ad also suggests that looking pricey and being beautiful are closely tied to the approximation of women and happiness. It is not hefty sufficient to make a estimable coffee, you have to be beautiful AND make good coffee. I chose this ad because I thought it provided a very irradiate example of how advertisers appeal y by making good coffee. Fortunately today, an ad tel l at women would be more likely to focus on! women achieving happiness independently of men.If you insufficiency to get a skilful essay, order it on our website: OrderCustomPaper.com

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